privacy policy

Effective Date: February 2026


Ver Helst Chiropractic (“we,” “our,” or “the Practice”) respects your privacy and is committed to protecting the personal information you provide when visiting www.verhelstchiropractic.com (the “Site”).

This Privacy Policy explains what information we collect, how we use it, how it may be shared, and your rights regarding your personal data.


INFORMATION WE COLLECT

1. Information You Voluntarily Provide

When you use contact forms, request appointments, or otherwise communicate with us, we may collect:

  • Name
  • Email address
  • Phone number
  • General inquiry details

We ask that you do not submit sensitive medical information through website forms. Website forms are not intended for the transmission of protected health information (PHI). For medical concerns, please contact our office directly by phone.


2. Automatically Collected Information

When you access our Site, we may collect certain technical data automatically, including:

  • IP address
  • Browser type
  • Device type
  • Pages visited
  • Date and time of visits
  • Referring website

This information is collected through cookies and analytics technologies.


HOW WE USE YOUR INFORMATION

We may use collected information to:

  • Respond to inquiries
  • Schedule or confirm appointments
  • Provide requested services
  • Improve website functionality and user experience
  • Analyze website traffic and performance
  • Communicate about services or updates
  • Support marketing and advertising efforts

We do not sell your personal information.


THIRD-PARTY SERVICES & SHARING

We may share limited information with trusted third-party service providers that assist us in operating our website and business, including:

  • Website hosting providers
  • Google Analytics (GA4)
  • Meta/Facebook Pixel (if installed)
  • ReviewWave (if used for scheduling or communication)
  • Accessibility tools such as UserWay

These providers may collect anonymized usage data through cookies and tracking technologies.

We may also disclose information if required to comply with legal obligations or protect our rights.


COOKIES & TRACKING TECHNOLOGIES

Our website uses cookies and similar technologies to:

  • Improve user experience
  • Analyze traffic patterns
  • Support advertising and marketing efforts
  • Enable essential website functionality

Cookies are small data files stored on your device. You may adjust your browser settings to decline cookies, though some features of the Site may not function properly if disabled.

A cookie consent banner is provided where applicable.


DATA RETENTION

We retain personal information only as long as necessary to:

Fulfill the purposes described in this Policy

  • Comply with legal obligations
  • Resolve disputes
  • Enforce agreements

When information is no longer required, we take reasonable steps to delete or anonymize it.


DATA SECURITY

We implement reasonable administrative, technical, and physical safeguards to protect your information.

However, no method of online transmission or electronic storage is completely secure. By using this Site, you acknowledge this inherent risk.


MARKETING COMMUNICATIONS

If you provide contact information, we may communicate with you regarding services or updates. You may opt out of marketing communications at any time by contacting us directly.

Even if you opt out of marketing messages, we may still send important administrative or service-related communications.


CHILDREN’S PRIVACY

This Site is not directed toward children under the age of 13. We do not knowingly collect personal information from minors without parental consent. If you believe a child has submitted personal information, please contact us and we will promptly remove it.


YOUR RIGHTS

You may request to:

  • Access personal information we have about you
  • Correct inaccurate information
  • Request deletion of your personal data
  • Withdraw consent to marketing communications


To make a request, please contact:

Ver Helst Chiropractic
4720 Mortensen Rd STE 104
Ames, IA 50014
Phone: (515) 233-1866
Email: drkurt@verhelstchiropractic.com


CHANGES TO THIS POLICY

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date.

Continued use of the Site after changes are posted constitutes acceptance of those changes.